Cambridge, MA (PRWEB) February 09, 2016 - GuestMetrics today announced the general availability of its new Analytics Management Platform (AMP) and the launch of its On-premise Supplier Dashboard. Additionally, as part of the announcement, the company has increased its On-Premise Location Database (OPLD) by more than fifty percent.
“This announcement allows us to extend our lead in the on-premise consumer analytics space. Today we provide insights on more than 1.7 billion Point-of-Sale (POS) transactions annually, representing more than $100 billion in consumer spending at restaurants, bars, lodging locations and stadiums across the United States,” stated Marco Buchbinder, the company's President and Chief Operating Officer. He added, “Unlike using depletion data or surveys, GuestMetrics’ On-premise Supplier Dashboard is the only solution that provides insights into consumers on-premise spending habits, as well as brand preferences and trends based on actual spending.”